You're running your MSP and keeping your blinders down. That's a great way to miss out on all the cutting edge trends leading the charge in the Channel. In this blog post, we're going to delve into the minds of five trailblazers who are redefining the MSP space. From Matt Lee's groundbreaking strategies at Pax8, Bradley Gross's insightful discussions on "The Technology Bradcast", Tom Lawrence's tech wizardry at Lawrence Systems, Mile Walkers thought leadership at Kaseya, to Brian Gillette's unique approach at Feel Good MSP - we're about to embark on a thrilling journey. Each of these influencers brings a unique perspective to the table, and their insights could be the game-changer your MSP needs. So buckle up, because we're about to take a deep dive into the leading edge of Managed Service Providers with the top 5 MSP influencers for 2023!

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Matt Lee, Pax8

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In the ever-evolving world of IT, staying ahead of the curve is crucial for Managed Service Providers (MSPs). One of the best ways to do this is by following industry influencers who are shaping the future of the sector. In 2023, one MSP influencer that should be on your radar is Matt Lee from Pax8. Matt Lee is the Senior Director of Security and Compliance at Pax8,a leading cloud distribution platform for MSPs. He is a seasoned IT professional with over 10 years of experience in the industry. His insights into the world of IT security, compliance, and cloud services are invaluable for any MSP looking to stay ahead of the game.

One of the key topics that Matt discusses is the importance of security in the MSP space. In an era where cyber threats are becoming increasingly sophisticated, Matt emphasizes the need for MSPs to prioritize security in their service offerings. He provides practical advice on how to implement robust security measures, such as multi-factor authentication and end-to-end encryption, to protect client data. For instance, in one of his recent talks, Matt discussed the rising threat of ransomware attacks on MSPs. He highlighted the need for MSPs to have a comprehensive incident response plan in place to mitigate the impact of such attacks. This is just one example of the kind of valuable insights that Matt provides.

Following Matt Lee can provide a wealth of benefits for small MSPs. Firstly, his expertise in security and compliance can help MSPs to enhance their service offerings and protect their clients from cyber threats.Secondly, his insights into the latest trends in cloud services can help MSPs to stay competitive in a rapidly evolving market. Lastly, his practical advice on topics such as incident response planning can help MSPs to prepare for and mitigate the impact of cyber incidents.  

Matt Lee is a must-follow MSP influencer for 2023. His expertise in security, compliance, and cloud services, combined with his practical advice on key industry topics, makes him an invaluable resource for any MSP looking to stay ahead of the curve. So, if you're an MSP looking to enhance your service offerings and stay up-to-date with the latest industry trends, make sure to follow Matt Lee from Pax8. Check him out at https://cybermattlee.com/

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Tom Lawrence, Lawrence Systems

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You love the tech and want to know what's the latest and greatest? Look no further than Tom Lawrence and his Lawrence Systems channel on YouTube. Tom is a renowned figure in the IT industry, known for his insightful and informative content. His YouTube channel, Lawrence Systems, is a treasure trove of knowledge for any MSP looking to stay ahead of the game. Lawrence covers a wide range of topics, from network security to open-source software, and everything in between. His ability to break down complex topics into easily digestible content makes him a valuable resource for MSPs of all sizes.

One of the reasons why Lawrence's views are so valuable to small MSPs is his focus on practical, real-world applications of technology. He doesn't just talk about the latest trends; he shows you how to implement them in your own business. For example, in one of his recent videos, Lawrence discussed the intricacies of setting up a secure VPN for remote workers. He didn't just explain the theory behind it; he walked viewers through the entire process, step by step. This kind of hands-on, practical advice is invaluable for small MSPs looking to expand their services and stay competitive.

Following influencers like Tom Lawrence can provide MSPs with a wealth of benefits. Not only can you stay up-to-date with the latest trends and technologies, but you can also gain insights into how to implement them in your own business. Lawrence's focus on practical, real-world applications of technology makes his content particularly valuable for small MSPs. By following his advice, you can expand your services, improve your security, and stay competitive in the rapidly evolving IT industry. If you're an MSP looking to stay ahead of the curve in 2023, Tom Lawrence from Lawrence Systems is an influencer you can't afford to ignore.

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Bradley Gross, The Technology Bradcast

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You do not know enough about the law. Let's just level set and get that out of the way. Fortunately, Brad Gross does and he not only shares this wisdom with you, he has one of the best podcasting voices in the industry. The foremost MSP law expert, Bradley is the founder of the Law Office of Bradley Gross, P.A., and hosts the popular podcast, "The Technology Bradcast".

Bradley's podcast is a treasure trove of insights for MSPs. He discusses a wide range of topics, from the latest IT trends to legal issues that MSPs often face. His unique blend of legal expertise and tech-savviness makes him a valuable resource for MSPs looking to navigate the complex IT landscape. One of the standout episodes of "The Technology Bradcast" is "Guide Your Customers and Avoid (Expensive) Friction". In this episode, Bradley delves into the legal aspects of how to manage expectations and make it clear to clients what they ARE NOT paying for. This is a topic of immense relevance to MSPs and relates to the "fire toxic clients" discussion. He reviews the potential legal pitfalls that MSPs should be aware of when offering their services, and provides practical advice on how to avoid them. This episode is a perfect example of the kind of valuable insights that Bradley offers to his listeners.

Following Bradley Gross and tuning into "The Technology Bradcast" can provide MSPs with a wealth of benefits. Firstly, Bradley's legal expertise can help MSPs navigate the often complex legal landscape of the IT industry. This can help MSPs avoid costly legal issues and ensure that they are operating within the law. Secondly, Bradley's insights into the latest IT trends can help MSPs stay ahead of the curve and offer their clients the most up-to-date and effective solutions. Finally, Bradley's practical advice can help MSPs improve their operations and deliver better service to their clients. The episodes are short and spicy: https://bradleygross.podbean.com/

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Brian Gillette, Feel Good MSP

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You got the tech and you are ready to grow. Where do you go for the no-fluff answers on tactics to achieve your ambitions: Brian Gillette, the founder of Feel Good MSP.

Brian Gillette is a seasoned IT professional with a wealth of experience in the MSP industry. His insights are particularly valuable for small MSPs, as he focuses on topics that are directly relevant to their needs. From strategic planning and business development to the latest tech trends and cybersecurity threats, Brian covers a wide range of topics that are essential for any MSP looking to stay competitive in today's fast-paced IT landscape.

One of the key reasons why Brian's views are so valuable is his unique approach to MSP success. Rather than focusing solely on technical aspects, he emphasizes the importance of a holistic approach that includes business strategy, customer service, and employee well-being. This perspective is particularly beneficial for small MSPs, as it helps them to build a strong foundation for sustainable growth. For instance, in one of his recent blog posts, Brian discussed the importance of employee engagement for MSPs. He argued that engaged employees are more productive, provide better customer service, and are less likely to leave the company. This is a crucial insight for small MSPs, as they often struggle with high turnover rates and the associated costs. By following Brian's advice, MSPs can improve their employee engagement, reduce turnover, and ultimately boost their bottom line.

 So, if you're an MSP looking to make your mark in 2024, make sure to add Brian Gillette to your list of influencers to follow. https://feelgoodmsp.com/

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Miles Walker, Kaseya

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Ever thought to yourself, "shoot I wish someone with some charisma would explain this cyber concept to me so I can explain it to my clients." Look no further. Miles Walker is the person you are looking for. Known for his insightful discussions on a range of topics, Miles' expertise spans across the entire IT spectrum.

Miles Walker is a cybersecurity expert who has a knack for simplifying complex topics. His ability to break down intricate cybersecurity issues into digestible, easy-to-understand content is a boon for MSPs. This is particularly beneficial for those who need to explain these topics to their small business clients. Walker's insights can help MSPs feel confident in their understanding of cybersecurity, enabling them to provide better service to their clients.

Why are Walker's views valuable to a small Managed Service Provider? The answer lies in the importance of cybersecurity in today's digital landscape. Cyber threats are becoming increasingly sophisticated, and small businesses are often the most vulnerable. As an MSP, your role is to protect your clients from these threats. By following Walker, you can stay updated on the latest cybersecurity trends and threats, and learn how to effectively communicate these to your clients.

Walker covers a wide range of topics, from basic cybersecurity hygiene to advanced threat detection techniques. One of his most popular discussions revolves around the importance of multi-factor authentication (MFA). He explains how MFA adds an extra layer of security by requiring users to provide two or more verification factors to gain access to a resource such as an application, online account, or a VPN. This simple yet effective security measure can significantly reduce the risk of cyber attacks.

In conclusion, following an MSP influencer like Miles Walker can provide numerous benefits for Managed Service Providers. Not only can you gain a deeper understanding of cybersecurity, but you can also learn how to effectively communicate these concepts to your clients. This can help you provide better service, strengthen your client relationships, and ultimately grow your business. So, if you're an MSP looking to stay ahead of the curve, make sure to follow Miles Walker from Kaseya.

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About the Author

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If you find yourself working 80 hours per week just to break even for clients that don't show you the love, you should tune in to Iceberg Founder & CEO Michael Bakaic. At Iceberg Cyber we teach MSPs how to compete on value instead of death spiral where you race your competitors to offer the lowest prices. There are only 2 ways to grow your business: get more clients and earn more from each client. There is no secret there. Cybersecurity is the sharpest tool in your belt and Mike has the tactics and techniques to grow your client count and earnings per client. Tune in and start earning what you're worth 💪

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Conclusion

In conclusion, the insights and expertise of these five influencers - Matt Lee, Bradley Gross, Tom Lawrence, Miles Walker, and Brian Gillette - are invaluable to any Managed Service Provider looking to stay ahead of the curve in 2023. Their unique perspectives, drawn from years of experience in the IT industry, offer a wealth of knowledge that can help MSPs navigate the ever-evolving tech landscape. By following these influencers, MSPs can gain a deeper understanding of the industry, learn about emerging trends, and discover innovative strategies to drive their businesses forward.

Stay tuned for our next blog post where we'll delve into the top tech trends that are set to revolutionize the MSP landscape in 2024. We'll be exploring how these trends could impact your business and how you can leverage them for success. Don't miss it!

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